Your complete reference guide to The Marketing Forest framework. Master the Five-Content Taxonomy and learn how to build sustainable, interconnected content ecosystems that compound over time.
The Marketing Forest is a systematic approach to content marketing developed over 30 years of professional observation across diverse industries. Unlike random content creation, this framework creates sustainable, interconnected content ecosystems designed for long-term compound growth.
At its core, The Marketing Forest recognizes that different content types serve different strategic purposes. Rather than treating all content the same, this framework organizes content into five distinct types—each with unique characteristics, creation processes, and success metrics.
Your content types don't work in isolation. They form an interconnected ecosystem where each type supports and amplifies the others, creating compound value over time. The whole is greater than the sum of its parts.
Collaborative content that leverages partnerships and extends reach through relationships.
Master collaboration strategiesThis handbook provides the framework, but implementation requires guidance. Our Foundation Course walks you through every step with video lessons, workbooks, and templates.